Short answer
A cool roof has a surface with high solar reflectance, so it bounces sunlight away, and high thermal emittance, so it releases the heat it does absorb. Both are measured on a 0 to 1 scale and published by the Cool Roof Rating Council. Light colors and cool pigments on metal, shingles and membranes can all qualify. The Department of Energy says savings are largest in hot climates, and that a cool roof can raise winter heating a little.
Your attic is an oven by July, and you are pricing a roof
Across the Upstate, the roof takes full sun from late spring into September. If you are replacing a roof anyway, the surface you choose decides how hot the attic gets for as long as that roof is on the house. That is the moment to ask about a cool roof. The Department of Energy's consumer guide adds a caution worth keeping: it is rarely economical to replace a mechanically sound roof just to increase its solar reflectance.
The site's post on why metal roofs suit Anderson heat makes the case for light colors. This guide adds the ratings behind that case, the difference between bare and painted metal, and the trade-offs the post does not cover.
Anderson Metal Roofing and Shingles offers residential metal roofs in a wide range of colors, and its commercial metal page lists wall panels in various finishes, colors and protective coatings.
Two numbers decide how hot a roof gets
The Cool Roof Rating Council (CRRC) states it plainly: the two basic characteristics that determine the coolness of a roof are solar reflectance and thermal emittance, and both are measured on a scale from 0 to 1, where 1 is 100 percent reflective or emissive.
Solar reflectance is the fraction of sunlight the surface bounces away. The DOE's cool roof guidelines say most dark roof materials reflect 5 to 20 percent of incoming sunlight, while light-colored roof materials typically reflect 55 to 90 percent. Reflectance has the biggest effect on roof temperature.
Thermal emittance is how efficiently the surface cools itself by radiating the heat it has absorbed. The DOE notes that nearly all nonmetallic surfaces have high emittance, usually between 0.80 and 0.95, while bare, shiny metal has low emittance and stays warmer. A bare metal surface that reflects as much sunlight as a white surface will still run warmer in the sun because it emits less heat.
Some programs combine the two into a Solar Reflectance Index (SRI); in the DOE's example, a clean black roof scores near 0 and a clean white roof near 100.
How metal roofs rate, bare and painted
Metal is the interesting case because the two numbers pull in different directions. The DOE guidelines put it this way: unpainted metals are usually good solar reflectors but poor thermal emitters, so they rarely satisfy low-slope cool roof requirements, though some may still have a high enough SRI to count as cool on a steep roof.
Paint changes that. The same DOE document says paint applied at the factory or in the field can increase a metal roof's solar reflectance and thermal emittance, allowing it to achieve cool roof status, and that metal roofs coated with fluoropolymer- or silicone-polyester paints come in many colors that reach cool roof performance. The Metal Roofing Alliance describes the mechanism: cool pigments in the paint raise solar reflectance and lower the surface temperature of the roof.
A cool roof does not have to be white. The CRRC explains that many cool color products use darker pigments that are highly reflective in the near infrared, the part of sunlight you cannot see. So a dark bronze or charcoal metal roof can be a cool roof if the pigment is right, and a bare silver panel may not be. The painted vs bare Galvalume guide goes further into that choice.
| Surface | Solar reflectance | Thermal emittance | What DOE says |
|---|---|---|---|
| Dark shingles or dark membrane | Low; dark materials reflect 5 to 20 percent | High; nonmetallic surfaces run 0.80 to 0.95 | Absorbs most of the sun's energy and runs hottest |
| Light or white nonmetallic surface | High; light materials reflect 55 to 90 percent | High | Coolest option; glare and appearance rules may apply |
| Bare, unpainted metal | High | Low | Reflects well but holds heat; rarely meets low-slope cool roof rules |
| Painted metal in a light or cool-pigment color | Moderate to high, depending on color | High | Many colors reach cool roof performance |
| Cool asphalt shingles | Higher than standard shingles of the same color | High | Available for steep roofs; check the aged rating |
How to read a CRRC rating
The CRRC runs the rating program that product labels and most codes rely on. A few rules make the numbers useful instead of confusing.
- Initial and aged values. Products are tested new and again after three years of outdoor exposure, because dirt and weathering lower reflectance. The DOE says to use the aged values when estimating savings, since most roofs are not washed often.
- Listed is not the same as cool. The DOE guidelines note that any product tested by a CRRC-accredited lab can be listed, and being listed does not imply that a product is cool. You have to read the numbers against whatever code or program you care about.
- The CRRC does not pick products. Its own FAQ says it does not recommend specific products or product types. It publishes the Rated Roof Products Directory and leaves the choice to you, your contractor or a roof consultant.
- Ask for the exact color. Ratings are by product and color. Ask your installer for the CRRC listing of the panel or shingle in the color you want, and check both the aged reflectance and the emittance.
- Codes use different thresholds. Requirements vary by slope and program, and are less strict for steep roofs (DOE). Ask the Anderson County or City of Anderson building department whether any cool roof requirement applies to your project.
What ENERGY STAR says about roofing now
Older brochures and websites still mention ENERGY STAR roofing. That program is over. The ENERGY STAR site states that its specification for Roof Products was sunset on June 1, 2022, and EPA's notices say certification of new roof products ended on June 1, 2021 and brand owners had to drop the ENERGY STAR name and mark from roof products as of the sunset date.
The DOE guidelines also note that the old ENERGY STAR criteria considered only reflectance, not emittance.
What that means for you: a product described as ENERGY STAR rated is being sold on an expired label. The current references are the CRRC directory for the measured numbers and DOE guidance for whether they matter in your climate.
Insulation, ventilation and the winter trade-off
A cool surface is one layer of a system. The DOE guidelines are blunt: even though cool roofs reduce solar heat gains, they are never a substitute for sufficient thermal insulation, and a well-insulated roof will benefit less from a cool roof than a poorly insulated one. Attic ventilation does related work by moving hot air out before it soaks into the ceiling. The site's post on whether your roof can help you save on energy covers insulation, vents and radiant barriers.
Savings are real but climate-dependent. The DOE consumer guide says installing a cool color roof on a home can shave at least 5 to 20 percent from the cooling costs of your energy bill, that savings vary and are greatest in hot and warm climates, and that a cool roof may increase the need for heating energy in winter by reflecting sunlight that would otherwise warm the building. It adds that even in mixed climates, winter penalties can be smaller than summer savings. The CRRC's FAQ calls the winter penalty usually insignificant compared with summer savings, because winter sun is lower and days are shorter.
The Upstate has both a long cooling season and real winter heating, so neither number is the whole story for your house. If sustainability is the question, the site's post on whether metal roofing is environmentally friendly covers recycling and waste; this guide stays with heat.
When a cool roof is not the answer, and what to do next
A cool roof adds little if the roof is shaded most of the day, or if the attic is already well insulated and vented. The DOE notes that cool roofs add only marginal savings to buildings that are already highly efficient. Appearance rules matter too: the DOE lists ordinances that restrict roof color among the questions to settle first, and HOA covenants can limit colors too, so check yours before you pick one.
If your roof is sound, do not replace it for reflectance alone. Keep the idea for the next replacement. If you are already comparing materials, the metal roof vs asphalt shingles guide puts heat alongside weight, slope, noise and repairs. For a low-slope commercial roof, the question is usually a coating or recover rather than new panels, and when to replace a commercial roof covers that decision.
When you ask for a quote, ask for the CRRC-rated colors available for the panel or shingle on offer. Anderson Metal Roofing and Shingles provides free quotes and verifies measurements on site; start with the quote form.
Frequently asked questions
Does a cool roof have to be white?
No. The Cool Roof Rating Council explains that many cool color products use darker pigments that reflect strongly in the near infrared, the invisible part of sunlight that carries much of its heat. The Department of Energy gives an example: a conventional dark surface might reflect 20 percent of sunlight, a cool dark surface 40 percent, and a light surface 80 percent. White is coolest, but a cool-pigment bronze or gray still beats a conventional dark color.
Is a metal roof automatically a cool roof?
Not automatically. The Department of Energy's guidelines say unpainted metal usually reflects sunlight well but emits heat poorly, so bare panels rarely meet low-slope cool roof requirements, though they may still qualify on a steep roof by SRI. Painted metal in a light or cool-pigment color generally rates well on both numbers. Check the CRRC listing for the exact panel and color rather than assuming.
Can I still buy an ENERGY STAR rated roof?
The ENERGY STAR specification for roof products was sunset on June 1, 2022, according to energystar.gov, and new certifications stopped a year earlier. Products are no longer allowed to carry the mark. If a brochure or salesperson uses the label, treat it as out of date and ask for the product's Cool Roof Rating Council listing instead, which gives measured reflectance and emittance values.
Will a cool roof make my house colder in winter?
A little, in most cases. The Department of Energy says a cool roof may increase the need for heating energy in winter by reflecting sunlight that would otherwise warm the building, but that even in mixed climates winter penalties can be smaller than summer savings. The CRRC calls the penalty usually insignificant, since winter sun is lower and days are shorter. Insulation matters more than roof color for winter comfort.
How much will a cool roof save on my power bill?
The Department of Energy's consumer guide says a cool color roof on a home can shave at least 5 to 20 percent from cooling costs, with savings varying and greatest in hot and warm climates. Your result depends on attic insulation, ventilation, shade and how you cool the house. The DOE's Roof Savings Calculator gives an estimate for your location; treat any single figure from a seller as a guess.
Do cool roofs last longer?
They may. The Cool Roof Rating Council lists a lower roof temperature, which may extend roof service life, among the benefits, and the Department of Energy notes that lower surface temperatures reduce color fading on painted metal. Neither says how much longer. Service life still depends mostly on installation quality, ventilation, fasteners and maintenance, which the metal roof lifespan vs asphalt guide covers.
Next: compare your options
Once the basics make sense, the next question is which option fits your building. The next guide puts the choices side by side.
Sources
- U.S. Department of Energy, Guidelines for Selecting Cool Roofs (2010)
- U.S. Department of Energy, Energy Saver: Consumer Guide to Cool Roofs (DOE/EE-2478)
- Cool Roof Rating Council: What Is a Cool Roof
- Cool Roof Rating Council: Cool Roof and Wall FAQs
- ENERGY STAR: Roof Products Specification Version 3.0 (sunset notice)
- Metal Roofing Alliance: Energy Savings
Written by Anderson Metal Roofing and Shingles. Facts checked against the sources above on November 6, 2026. This guide is general information for property owners in the Anderson, SC area, not advice about your roof. Codes, standards and insurance rules change and local practice varies; confirm details with your installer, your insurer and the building department before you act.




